I t seems the OMEGA x Swatch ‘MoonSwatch’ collaboration just can’t stop launching new missions. Following the recent launch ...

When the first drop from Omega's tie-up with Swatch landed in stores during the halcyon days of 2022, the going immediately got tough, and sometimes ugly. Two years and 20+ models later ...

When Swatch and Omega debuted the MoonSwatch in 2022, it came with the promise of eventual online sales. That promise has ...

We asked a handful of Speedmaster obsessives to share what they love about the still-hot Swatch and Omega collaboration.

OMEGA and Swatch are back again for its final special edition watch of 2023. For the last full moon of the year, the latest MoonSwatch pays tribute to the Cold Moon with a sparkling snowflake ...

If you’ve been wondering about what’s happening next with the OMEGA X Swatch MoonSwatch collaboration, look no further. Swatch has just teased an upcoming Snoopy collaboration on its Instagram ...

But, no, the decision by the Swatch Group was that the pieces, although not limited, would be sold through a select number of Swatch outlets only—seemingly unaware of the hullabaloo this would ...

Just in time for the full blue moon on August 19th, 2024, OMEGA and Swatch have released their latest and greatest MoonSwatch, and there are a handful of key changes to the Mission to the ...

Prices for used watches made by Swiss brand Omega suffered declines in the past month despite the high-profile exposure it ...

Other brands under The Swatch Group umbrella include Omega, Tissot, Hamilton, Longines, Harry Winston, Rado and more. The Swatch Group reported 2023 revenue of $7.88 billion. The new Swatch ...

A couple of years ago, experts predicted the end of in-person events. But a quick look at the 2024 schedule shows how wrong ...