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Sports watches have been the driving force behind TAG Heuer since Edouard Heuer started his own watchmaking business in 1860 on his family’s farm in Switzerland’s Saint-Imier. Heuer started by ...

To celebrate and pay tribute to the Year of the Dragon, TAG Heuer has launched two limited edition watches for the occasion. Based on its popular Carrera Chronograph model, the Year of the Dragon ...

TAG Heuer has collaborated with Hodinkee for the third time on the TAG Heuer Carrera Chronograph Seafarer x Hodinkee. The new watch takes inspiration from the 1968 Reference 2446C Seafarer, and ...

“Ayrton Senna has marked us all at TAG Heuer and has marked the world of motorsports, both on the track and in life,” said ...

TAG Heuer has launched the Carrera Chronograph Tourbillon x Senna, a limited edition timepiece honoring Formula 1 legend ...

TAG Heuer collaborated with Porsche while developing the 42mm TAG Heuer Carrera Chronograph Tourbillon, and it has just ...

The third Senna Carrera is still being finalized, but TAG Heuer has shared some tantalizing details about the timepiece. The watch has been designed to be something the driver would have actually ...

Limited to 500 pieces, the TAG Heuer Carrera Chronograph Tourbillon x Senna is priced at £33,050. TAG Heuer has been hitting ...

Just weeks out from the release of Netflix’s long-awaited Ayrton Senna series, Swiss watchmaker TAG Heuer has paid its own ...

It was indisputably a great match for Tag Heuer. No other watch brand has deeper roots in the sport. In the 1960s and 1970s, Heuer chronographs were widely used by racing drivers to measure time ...

Porsche’s participation in the 1954 race, where the Porsche 550 Spyder achieved notable victories, inspired the design of this new watch. The TAG Heuer Carrera Chronograph Tourbillon x Porsche ...